Shira Miasnik | Product & UX


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ZAPP APP
A personal dashboard
& news feed



ZAPP APP



Role



Product Manager, App Designer



Product Description



Encouraging Zapp customers to update their apps and integrate new features are a business strategy. The Zapp app serves this strategy by showcasing the ongoing developed features, ready to be integrated. The Zapp app is also a personal dashboard for each customer, summarizing the user-base activity per platform and version of the customer’s app.



Responsabilities



  • Initiated the development of the Zapp app, following the need to announce on new features to Zapp customers, and create an incentive to update their version.
  • UX/UI Design.
  • Managed the development of an outsourced team.


Following are two of the main areas of the app:



Personal Dashboard



The customer using the Zapp platform has access to a personal dashboard, detailing daily user activity per platform and version. A call for action button, to update to a newer version (if existing), serves the sales force of the Zapp platform.



Ongoing feature announcements



The Zapp customer is updated with an ongoing feed of the new features that are added to every new version of Zapp. Communicating to customers the growing repository of features, integrations and updates available is key to the company. For Zapp customers this update is a window of inspiration to new offerings to their audience in an ongoing changing market.



SHIRA MIASNIK | Product Management & UX Design
שירה מיאסניק | ניהול מוצר ועיצוב חווית משתמשים