Hi, I'm Shira
I help organizations build impactful, user-centered products that drive business growth and deliver measurable value.

With over a decade of global experience in product management and user-centered design, I lead cross-functional teams to transform strategic visions into market-ready solutions.

I define actionable roadmaps, discover product-market fit, design & prototype, build MVPs to accelerate learning and time-to-market, and plan successful launches that maximize impact and adoption.